Sporty Group has recorded a double media milestone, with SportyTV surpassing three million YouTube subscribers across Africa and SportyNet reaching the same milestone in Brazil.

The achievement brings the combined subscriber base of the two media brands to more than six million across the two markets, highlighting the continued growth of Sporty Group’s digital media platforms.

SportyTV has built a growing audience across Africa through sports-focused content distributed across its digital channels, while SportyNet has expanded its presence in Brazil, reaching three million YouTube subscribers in the market.

The milestones reflect the growing reach of Sporty Group’s media operations and the demand for accessible sports content across international markets.

Sporty Group credited the teams behind both platforms for their contribution to the continued growth of the brands, highlighting the role of creativity, consistency and audience-focused content in reaching the latest subscriber milestones.

The company said the achievement represents an important step in the development of its media operations, with further growth expected as SportyTV and SportyNet continue to expand their digital audiences.

SportyTV’s African YouTube channel and SportyNet Brasil remain key platforms for Sporty Group’s sports media strategy, providing audiences with access to sports-related content through digital channels.

The latest figures position the two platforms among Sporty Group’s growing media properties and underline the company’s continued investment in digital content and audience engagement across Africa and Brazil.