In a resounding affirmation of their dedication to the development of Nigerian sports, BetKing, a prominent sports betting company, has extended its partnership with Ikorodu City FC, a Lagos-based football club competing in the second division of the Nigeria National League (NNL).
The collaboration between BetKing and Ikorodu City FC initially began in 2023 when BetKing became the official shirt sponsor for the club. Now, with the partnership extended into 2024, BetKing solidifies its commitment to fostering growth within the Nigerian football landscape. Gossy Ukanwoke, Managing Director of BetKing Nigeria, expressed the significance of this sustained collaboration.
“It’s a momentous occasion for BetKing as we continue our journey of supporting developmental sports in Nigeria. Our renewed partnership with Ikorodu City FC, a team entrenched in the fabric of Lagos football, underscores our commitment to elevating the standard of football sponsorship for local teams in Nigeria.”
BetKing’s commitment to community development and football infrastructure is further exemplified with the announcement of an ambitious project. Ukanwoke revealed, “In addition to renewing our partnership with Ikorodu City FC, we are excited to announce that BetKing is actively involved in the construction of a state-of-the-art sports facility in Ifako Ijaiye, in Lagos State. This project aims to further enhance the football landscape in Nigeria and provide a world-class facility for players and fans alike.”
Vice President of Ikorodu City FC, Sanmi Doherty, also spoke about the partnership, expressing gratitude to BetKing for their support. Doherty said, “I want to sincerely thank BetKing for partnering with us. What BetKing has done is laudable, and we hope other organizations take a cue from them. This partnership will not only contribute to sports talent development but also open doors for national exposure. As you invest and build confidence in us, we will be as transparent and honest as possible. The investment will boost our football club and contribute massively to the country’s football economy. We are pleased with this partnership, and we are looking forward to its continuity.”
The renewed partnership between BetKing and Ikorodu City FC highlights BetKing’s commitment to the growth and development of Nigerian football. Through their continued support and investments in local teams and infrastructure, BetKing aims to elevate the standard of football sponsorship in Nigeria and contribute to the overall advancement of sports in the country.
