Home News Casino JJ BallX: New Football Game Celebrates Nigerian Culture

JJ BallX: New Football Game Celebrates Nigerian Culture

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L:R: Brand Influencer, BetKing, Broda Shaggi; Managing Director, BetKing, Gossy Ukanwoke; Brand Ambassador, BetKing, Jay Jay Okocha; Head of Marketing, BetKing, Nengi Akinola and Brand Influencer, BetKing, Tobi Bakre at the official launch of JJ BallX in partnership with Jay Jay Okocha, announced at a press conference on May 6, 2025.
L:R: Brand Influencer, BetKing, Broda Shaggi; Managing Director, BetKing, Gossy Ukanwoke; Brand Ambassador, BetKing, Jay Jay Okocha; Head of Marketing, BetKing, Nengi Akinola and Brand Influencer, BetKing, Tobi Bakre at the official launch of JJ BallX in partnership with Jay Jay Okocha, announced at a press conference on May 6, 2025.
BetKing has officially launched JJ BallX, an exclusive, culturally localized street football-themed crash casino game in collaboration with Nigerian football legend Jay-Jay Okocha.

The unveiling, held on May 6, 2025, at BetKing’s Astroturf, was marked by a major announcement: a Guinness World Record attempt for the most people keeping a football in the air, with 2,000 participants—anchored by Okocha himself.

A True Celebration of Nigerian Street Football

JJ BallX immerses players in an authentic street football environment, featuring reskinned visuals inspired by local street scenes. The central character, JJ, is modeled after Okocha, ensuring a fun, relatable experience that extends beyond the screen.

To celebrate the launch, BetKing is rolling out a ₦5,000,000 promo campaign from May 6 to June 6, 2025. Fifty lucky players will win ₦100,000 cashback each by staking a minimum of ₦5,000 cumulatively on JJ BallX during the promo period. Winners will be chosen at random, and terms apply.

Jay-Jay Okocha on the Launch & Guinness World Record Attempt

Reflecting on the significance of JJ BallX and the upcoming record attempt, Okocha shared:

“JJ BallX is a celebration of the vibrancy and talent inherent in street football—something very close to my heart. By attempting this record, we hope to bring thousands together, united in our passion for the beautiful game and creating a memorable moment in football history.”

Making History Together

In June 2025, BetKing will attempt a Guinness World Record, setting the stage for an electrifying day of football artistry and unity.

BetKing’s Head of Marketing, Nengi Akinola, emphasized the deeper purpose of the initiative:

“Today, we are not just launching a game; we are igniting a movement. JJ BallX is about more than football—it’s about connecting with our culture, celebrating our heroes, and making history together. We are proud to partner with Jay-Jay Okocha on this venture and cannot wait to see thousands of fans come together for this amazing event.”

Join the Movement!

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Aniedi Ekwere
Author/Consultant Find More Africa/AA Advisory, We provide betting reviews, thought leadership articles in the emerging markets, business development on products/ platforms in Africa with solid networking relationships with gaming operators in Africa, and Expertise in PR and marketing communication, and iGaming Consulting Services.

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