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Betting platform GinjaBet has officially launch its operations in Nigeria, announcing popular rapper Blaqbonez as its first-ever brand ambassador. The event took place at the Admiralty Event Centre in Lagos and marked a significant moment in the Nigerian betting industry. With the launch, GinjaBet aims to disrupt the market through its vibrant new campaign titled […]
Just two decades ago, Legalization of Sports Gambling was a vastly different landscape, gambling was just a niche activity. Shows like SportsCenter, national broadcasts, and newspapers focused primarily on scores, stats, and storylines, with little mention of betting lines or point spreads. At that time, sports gambling was largely hidden, confined to casinos, offshore operators, […]
SportPesa South Africa has officially unveiled its 2025 brand campaign, “Make It Count,” featuring a vibrant new television commercial filmed in Cape Town. More than just a slogan, “Make It Count” embodies SportPesa’s mission to empower intentional play, celebrate local passion, and foster meaningful engagement in every bet, game, and community initiative. The dynamic commercial, […]
SportyBet, one of the fastest growing platforms in sports betting and online gaming, is proud to announce football icon José Mourinho as its new brand ambassador. This partnership marks a significant milestone in the company’s strategic push to become a dominant player in the global sports entertainment landscape, with a particular focus on the Brazilian […]
Lotto Star has made a groundbreaking move in the betting industry by becoming the first betting company in South Africa to offer independent professional counselling services to its players. This initiative sets a new standard for responsible betting and emphasizes player wellbeing. By integrating qualified counsellors into its support ecosystem, LottoStar ensures that help is […]
On Sunday, July 13, 2025, in Tema-Bokin, Passoré province, LONAB presented a cheque of F31,893,000 CFA to a lucky PMU’B winner. The ceremony took place in a lively atmosphere near the local market and was presided over by Mr. Ali Ouédraogo, Chairman of the Special Delegation (PDS) of Tema-Bokin. He was joined by Mr. Yamba […]
H-Metro editor Robson Sharuko, emphasized the importance of viewing sports and betting not just as leisure activities, but as a vital industry that supports livelihoods, creativity, and economic development. He spoke at the H-Metro National Forum on Responsible Betting in Harare, which saw a strong turnout. Sharuko shared insights on the term “Pitchmatch,” explaining that […]
pawaTech, a leading sportsbook provider in Africa that licenses the betPawa brand, which is available in 17 African countries, has joined the International Betting Integrity Association (IBIA). The partnership will see betting integrity data from pawaTech’s sportsbook trading operations contribute to IBIA’s global monitoring and alert network, which tracks over $300 billion in annual betting […]
African football is evolving rapidly—not just on the pitch, but also in boardrooms and sponsorship deals. Betting companies have become key players in this transformation, providing financial support, brand exposure, and digital integration to help clubs grow. Platforms like 1xbet reflect a wider trend across the continent, where clubs see betting partnerships as a way […]
As part of the 31st Commemoration of the 1994 Genocide against the Tutsi, Winner Rwanda—a gaming and betting company—paid tribute to the victims by visiting the Kigali Genocide Memorial on May 9, 2025. During the visit, the company’s staff toured various sections of the memorial and received educational briefings on the historical events surrounding the […]
