The Gazelles collaboration with betPawa on Locker Room Bonus addresses these issues head-on by using mobile money platforms to distribute performance-based bonuses directly to players. This method ensures transparency, efficiency and immediate access to funds, bypassing bureaucratic delays and empowering athletes to take control of their earnings.
The Ugandan Gazelles, the national women’s basketball team are not only making waves on the court but also breaking ground in how female athletes are empowered.
Their partnership with betPawa’s Locker Room Bonus goes beyond traditional funding models, leveraging mobile money to directly empower players financially and personally.
This innovative approach is transforming the lives of these athletes while challenging systemic barriers in women’s sport.
In many parts of Africa, female athletes face significant hurdles, including limited access to financial resources and unequal pay.
The Gazelles’ collaboration with betPawa on Locker Room Bonus addresses these issues head-on by using mobile money platforms to distribute performance-based bonuses directly to players.
This method ensures transparency, efficiency and immediate access to funds, bypassing bureaucratic delays and empowering athletes to take control of their earnings.
Mobile money, widely used across Uganda, provides a secure and accessible way for players to receive payments, even in remote areas.
This direct financial support from Locker Room Bonus enables players to invest in their personal and professional development, whether it’s purchasing training equipment or supporting their families by putting money directly into their hands, Locker Room Bonus is fostering financial independence and confidence.
Acknowledging Gazelles’ AfroBasket’s success, Ivy Igunduura, East Africa Regional Manager | CSR & Sports Development highlighted “the importance of this partnership in reshaping perceptions of women in sports. The success of the Gazelles’ partly fueled by this innovative funding model, is an inspiration to the new generation of girls pursuing basketball and other sports knowing that their efforts can be both celebrated and rewarded.”
The Locker Room Bonus initiative is more than just funding – it’s a movement toward equity and empowerment.
By combining financial support with the accessibility of mobile money, the Ugandan Gazelles are proving that women are given tools to succeed, they can break barriers and redefine the future of sports.
