7777 Gaming is excited to announce the appointment of Ambani Netshishivhe as Regional Director for Africa. This strategic move marks a significant milestone in the company’s global growth, reinforcing its commitment to expanding its footprint in emerging markets and delivering tailored gaming experiences across the continent.
With decades of experience in the gaming and tech industries, Ambani brings valuable regional insights and strategic expertise. He has held senior leadership roles in multinational gaming and fintech companies, where he successfully spearheaded market entries, establish strong regulatory relationships, built scalable and customer-centric operations.
“Africa is one of the fastest-growing and most dynamic gaming markets in the world,” said Elena Petrova, Chief Commercial Officer at 7777 Gaming. “Ambani’s appointment reflects our dedication to sustainable growth and local engagement. His leadership will be crucial in fostering meaningful partnerships, understanding regional player needs, and navigating diverse regulatory environments.”
Africa represents a key frontier in 7777 Gaming’s mission to redefine digital entertainment through, technology, localization and cultural relevance
With a focus on mobile-first solutions and a rich portfolio of engaging content, the company is poised to deliver exceptional value to players and partners alike. “Joining 7777 Gaming at this exciting phase is both an honor and a challenge I wholeheartedly embrace,” said Ambani.
“The company’s vision of innovation and fullness aligns with my passion for driving growth across Africa. I look forward to connecting with stakeholders, building trust, and shaping experiences that resonate with local audiences.”
With Ambani leading African operations, 7777 Gaming aims to accelerate its efforts to establish strategic partnerships with licensed operators and regulators, launch localized games and platforms tailored to regional preferences, expand its presence in key markets including South Africa, Nigeria, Kenya, and Ghana and to promote sustainable and responsible gaming practices. As 7777 Gaming continues its journey of innovation, this expansion marks the beginning of an exciting new chapter filled with opportunities, inclusion, and transformative growth.
About 7777 Gaming
7777 gaming is the product of a dedicated team of visionaries with 20 years of experience in the development and distribution of solutions for the gaming and entertainment industry on several highly regulated markets.
7777 gaming’s product portfolio contains unique in-house content consisting of instant win games, slot games, table games, themed games, iLottery, sport iLottery, scratch cards, jackpot solutions, draw based games, custom-tailored gaming platform, gamified promotional system, TV production know-how, and more.
About Ambani Netshishivhe
Ambani Netshishivhe has over six years of experience in the gaming industry, specializing in the African market. As part of 7777 Gaming, his primary responsibility is to connect with operators and platform providers across the continent. With a deep understanding of regional dynamics, Ambani is committed to fostering partnerships that drive growth and innovation in the gaming sector.
