HomeNewsFSB and SuperSportBet partner for Tailored SA content

FSB and SuperSportBet partner for Tailored SA content

FSB TECH, a leading provider of sports betting platforms, has expanded its reach in South Africa through a new partnership with SuperSportBet.

The agreement enables FSB to offer its sportsbook, casino, and platform products to SuperSportBet’s customers, utilizing the multimedia capabilities of the South African brand, which is owned by the KingMakers Group.

Adam Smith, CEO of FSB, expressed his satisfaction at being selected as SuperSportBet’s platform partner after an extensive collaboration process. He viewed this partnership as a significant validation of FSB’s expertise and technological capabilities.

Smith also acknowledged SuperSportBet’s ambitious plans for growth in South Africa and expressed his excitement about contributing to their journey.

The joint offering resulting from this partnership will be specifically tailored to suit the preferences of the South African audience.

It will include a wide range of regional sports options, domestic horse racing markets, and comprehensive support for various local payment methods.

Barrie Swart, General Manager at SuperSportBet, emphasized their commitment to providing an immersive sports betting and iGaming experience that brings fans closer to the action.

Through the collaboration with FSB, SuperSportBet plans to introduce unique features such as My Boost, Bet Builders, and Super Boosts to the South African market.

Swart expressed optimism about the ongoing collaboration between the two teams and the significant impact their partnership will have on the market.

The FSB-SuperSportBet partnership is anticipated to elevate the sports betting and iGaming landscape in South Africa, offering a comprehensive and engaging experience for local players.

With the combination of FSB’s advanced technology and SuperSportBet’s multimedia capabilities, the collaboration is poised to bring new and exciting opportunities to the South African market.

Aniedi Ekwere
Aniedi Ekwere
Author/Consultant Find More Africa/AA Advisory, We provide betting reviews, thought leadership articles in the emerging markets, business development on products/ platforms in Africa with solid networking relationships with gaming operators in Africa, and Expertise in PR and marketing communication, and iGaming Consulting Services.

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