HomeGamingKiron Interactive & Betika's Kiron.Lite Platform Thrives in Kenya

Kiron Interactive & Betika’s Kiron.Lite Platform Thrives in Kenya

Kiron Interactive, a renowned provider of virtual sports and numbers games, has recently unveiled its innovative data-lite platform, Kiron.Lite, in collaboration with the leading online gaming giant, Betika, in Kenya. The launch has already proven to be a resounding success, with Betika experiencing a significant increase in turnover on virtual products within the first four weeks.

Kiron.Lite has been specifically developed and tailored to cater to the unique requirements of African markets, offering an efficient and low-bandwidth solution. The platform presents games in a format that eliminates bandwidth-intensive visuals while still delivering the excitement of in-play betting. Integrated into Kiron’s Omnichannel RGS, BetMan, the system seamlessly connects with the customer Wallet API, enhancing user experience.

Through this partnership, Betika customers now have access to Kiron’s highly popular Virtual Sports games, providing a complete betting experience. The platform enables users to place multiple bets 24/7 across a wide range of sports fixtures, using the same betting markets as real events.

With events scheduled every two minutes, the platform ensures regular betting opportunities, closely replicating the thrill of sports betting. Operators can customize various aspects such as content, color themes, odds, and event frequency to cater to the preferences of local audiences in different markets.

The outstanding performance observed since the launch of Kiron.Lite with Betika highlights the efficiency and flexibility it brings to the end-user experience. Betika, an established sports betting and gaming brand headquartered in Nairobi, Kenya, operates across multiple African countries.

This collaboration expands access to Betika’s Kenyan player base, enabling them to enjoy sports betting entertainment in the most accessible format on their mobile devices. The partnership with Kiron Interactive marks a significant milestone in delivering innovative betting solutions to the Kenyan market.

Steven Spartinos, Co-CEO of Kiron, expressed his pride in developing a delivery system tailored to address the challenges faced by operations in certain regions of Africa. He also emphasized the advantage Betika now enjoys in a competitive marketplace, where players can access the right content without worrying about data consumption. Spartinos further stated that Kiron.Lite offers today’s betting opportunities in a user-friendly format, ensuring a more streamlined product offering for Betika.

Peter Stagles, Head of Gaming at Betika, emphasized the value of the partnership, stating that Kiron.Lite allows them to reward their gaming enthusiasts in Kenya and beyond by providing the beloved Kiron products in an efficient and capable manner. Stagles expressed excitement about the impact of Kiron.Lite on the players’ betting experience with Betika.

The successful launch of Kiron.Lite with Betika in Kenya showcases the commitment of both companies to bring cutting-edge betting solutions to African markets. With its data-lite approach and focus on user experience, Kiron.Lite is poised to revolutionize the virtual sports and numbers games landscape in the region.

Aniedi Ekwere
Aniedi Ekwere
Author/Consultant Find More Africa/AA Advisory, We provide betting reviews, thought leadership articles in the emerging markets, business development on products/ platforms in Africa with solid networking relationships with gaming operators in Africa, and Expertise in PR and marketing communication, and iGaming Consulting Services.

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