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The public sees the glamour of iGaming, the sponsorships and the football partnerships. The flashy campaigns. The celebrity ambassadors. The billion-dollar jackpots. However, behind every successful sportsbooks, casino platform, crash game provider or gaming event company sits a different kind of operator entirely: The Commercial Director. Cold. Analytical. Relentlessly revenue-driven. These are men and women who […]
Most African Gambling operators spend millions on marketing, influencers and football sponsorships, yet struggle with poor user retention, weak product experience and frustrating betting platforms. The problem is often not marketing. It is product leadership. More specifically, the dangerous confusion between Product Managers and Product Owners. In many African iGaming companies, both roles are merged […]
African iGaming industry is expanding rapidly, yet beneath the surface of growth lies a fragile financial backbone. While user acquisition, mobile penetration and product innovation continue to improve, the sector is still constrained by outdated payment structures. At the center of this challenge are three interconnected problems: liquidity management, payment routing inefficiencies and cross-border payment […]
The countdown is officially on. There are now only 20 days remaining until the highly anticipated iGaming AFRIKA Summit (iGASummit) 2026 kicks off at the Sarit Centre in Nairobi. From May 4th to 6th, 2026, Kenya’s capital will become the “Heart of Gaming in Africa,” uniting the most influential minds in the global iGaming sector. […]
The industry is abuzz as voting officially opens for the iGaming AFRIKA Summit 2026 Awards. This historic event marks the first-ever ceremony of its kind to be held in Nairobi, Kenya. As a central highlight of the upcoming summit, the awards recognize the pioneers shaping the future of gaming across the continent. Industry professionals and […]
The African iGaming industry is currently undergoing a period of rapid evolution. This growth is primarily fueled by expanding internet access and widespread mobile technology adoption. Solomon Godwin, Head of Africa at Booming Games, highlights that success in this region requires a deep focus on regulated jurisdictions and localized content. Managing compliance across Africa is […]
CT Interactive is thrilled to announce its official entry into South Africa regulated iGaming market. This move strengthens the company’s presence in one of the region’s fastest-growing gaming jurisdictions. 20 Certified Games Ready for Launch As part of the certification process, regulators have approved 20 popular titles for launch in South Africa. The certified portfolio […]
The African iGaming Alliance (AiA) was honored to co-host the Africa Regulators’ Leadership Networking Event at GRAF 2025, in partnership with the Gaming Regulators Africa Forum (GRAF). This flagship gathering brought together senior regulators, policymakers, and industry leaders from across the continent to engage in high-level discussions aimed at strengthening cooperation and shaping the future […]
EGT Digital, a leading iGaming platform provider known for its robust technology and expansive digital reach is excited to announce a strategic partnership with AbraCadabra, a dynamic player in next-generation game development. This collaboration marks a significant step forward for both companies as they unite to deliver immersive and high-performing gaming experiences to players worldwide. […]
Expanse Studios, the iGaming development arm of Golden Matrix Group Inc., has announced a strategic partnership with Bitville Gaming. This collaboration marks a significant step in GMGI’s global expansion strategy, targeting Africa and beyond. Known for its creative, modular, and API-driven content, Expanse Studios will distribute its portfolio of over 55 exclusive games, like slots, […]
