Kenya is redefining youth empowerment by shifting from traditional boardrooms to gaming halls, chess boards, and anime festivals through a new national program.
The Ministry of Tourism, in collaboration with the Kenyatta International Convention Centre (KICC), is spearheading this initiative, utilizing creative industries and technology as tools for skill development and innovation.
The program features monthly activities, including: Gaming competitions, innovation showcases, mentorship sessions. These activities aim to enhance problem-solving and teamwork skills among young people.
This month’s highlight is Omatsuri 2025, a vibrant celebration of anime, manga, gaming, cosplay, and the creative economy, alongside a national chess tournament.
The initiative builds on last month’s National AI Hackathon, which encouraged participants to create digital solutions for tourism, conservation, and the Meetings, Incentives, Conferences, and Exhibitions (MICE) sector.
Emily Mwikali, KICC Director of Operations, stated, “These programs align with Kenya’s broader Digital Transformation and Climate Resilience Agenda, positioning artificial intelligence and creative technologies at the core of inclusive national development.”
KICC is committed to shaping Kenya’s future by empowering youth. Mwikali explained, “By opening our doors to diverse activities from technology to culture, gaming to mentorship, we are fostering creativity and innovation while reinforcing KICC’s role as a vibrant hub for diversity, growth, and national progress.”
The program is open to youth from all backgrounds, offering mentorship, training opportunities, and prizes in partnership with various stakeholders.
Officials believe this initiative signals a new approach, treating culture and technology not just as pastimes but as engines of innovation and growth.
