22Bet today announced at a press conference in Nairobi that it has appointed Kenyan rapper, Halligraph Jones, becomes as its new brand ambassador.
The announcement marks the beginning of a new partnership between 22Bet and the award-winning artist
Halligraph Jones, whose real name is Brian Ouko Robert, has been a major force on the Kenyan music scene for over a decade,
winning the 2020 Best of Africa Award for His Hop’s coveted Sound City MVP Award.
Khaligraph Jones expressed his excitement at being appointed as 22Bet’s new brand ambassador.
As an artist, I’m always looking for new and exciting ways to connect with my fans.
I look forward to working with 22Bet to create engaging and innovative content that will resonate with our audiences.”
22Bet emphasised the importance of the partnership with Khaligraph Jones, saying that the rapper’s popularity and
influence in Kenya and beyond made him an ideal choice as their new brand ambassador.
“We are delighted to welcome Khaligraph Jones to the 22Bet family,” said a spokesperson for the company.
“As a brand, we are committed to working with the best and most talented individuals in all areas of our business,
and we believe that Khaligraph Jones is the perfect partner to help us connect with our customers and fans in new and exciting ways.”
The partnership between 22Bet and Khaligraph Jones is expected to lead to a number of exciting new initiatives,
including social media campaigns, live events, and exclusive content for 22Bet customers.
22Bet is looking forward to continuing to grow its brand and connect with its customers in Kenya and beyond.
About 22Bet
22Bet is one of the most popular sportsbook and casino sites across the world, especially in Kenya and Africa in general.
The brand offers a wide range of pre-match and live betting lines on the most popular soccer leagues and regional tournaments around the world.
We also focus on other sports such as basketball, rugby and eSports.
22Bet has significantly expanded its presence in the African region.
Khaligraph has joined his family of 22Bet ambassadors, including legendary Togolese footballer Emmanuel Adebayor and Brazilian star Julio Cesar.
22Bet has launched several charity events as they place more and more emphasis on responsible gaming.
The latest event took place in a vulnerable community in Nairobi.
22Bet continues to expand its presence in Kenya while maintaining and updating leading sports betting sites.