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Kiron Strengthens African Presence with 20 Title SportyBet Launch

Kiron Strengthens African Presence with 20 Title SportyBet Launch

Virtual sports and numbers of games supplier Kiron have expanded its presence in Africa with the launch of 20 titles on SportyBet in Zambia, Kenya, Tanzania, Ghana and Nigeria. The rollout introduces a diverse range of virtual sports content, covering football, basketball, horse racing, greyhound racing, motorsport and other virtual formats.

Football leads the offering, with league and single-match experiences featuring teams from England, Spain and Italy. The line-up also includes fan favorites such as Soccer Stars and Kiron’s fast format iGOAL football content, alongside Virtual World Cup and Virtual Champions League tournament experiences.

Beyond football, the portfolio features a broad selection of virtual racing games, spanning horse racing, greyhound racing and motorsport, as well as basketball and other formats. The 20-title launch is designed to complement live sporting events by giving SportyBet players access to scheduled quick-format virtual sports entertainment throughout the day.

Steven Spartinos, Co-CEO at Kiron, said the simultaneous launch across five countries marked a strong start to the partnership with SportyBet.

“Going live with 20 titles in 5 countries from day one is a strong start to our partnership with SportyBet and reflects the breadth of content we can bring to the market.

“Football is naturally central to the offering, but the strength of this launch is the variety around it. We are bringing together different sports, formats and event types in one portfolio, giving SportyBet players more ways to enjoy virtual sports throughout the day.

“SportyBet has built a significant presence across Africa, and we are pleased to extend our relationship with such a broad portfolio. It gives us a strong foundation to continue growing together in the market.”

Joey Hurtado, Casino Director at SportyBet, said Kiron’s content would broaden the range of sports entertainment available to players on the platform.

“We are focused on giving our players a broad and varied sports entertainment experience, and Kiron’s portfolio is a strong addition to our offering.

“The combination of football, racing, basketball and other virtual formats gives players more choice throughout the day while complementing the live sports already available on our platform.

“We are pleased to have Kiron’s content live and look forward to developing the partnership further.”

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