Whale TV has partnered with Sporty Group to expand access to premium sports content and provide fans with a seamless digital viewing experience.
The partnership will give audiences access to a broad range of international sporting competitions through the SportyTV app, including some of the biggest football and basketball competitions in the world.
SportyTV’s sports offering includes LALIGA, Serie A, the Carabao Cup, the Saudi Pro League and the NBA, alongside a growing portfolio of international football and other major sports content.
The collaboration is aimed at bringing premium sports entertainment closer to fans while creating new opportunities across the wider digital streaming ecosystem.
Through the partnership, Whale TV and Sporty Group will support greater access to sports content, allowing audiences to follow major competitions through a digital platform designed to deliver a convenient viewing experience.
The partnership also reflects the growing role of digital platforms in connecting sports fans with premium international competitions and expanding the reach of sports entertainment beyond traditional viewing channels.
As the sports streaming market continues to develop, the collaboration between Whale TV and Sporty Group is expected to strengthen access to international sports content while creating opportunities for audiences and commercial partners.
The partnership marks another step towards expanding the availability of premium sports entertainment and connecting fans with some of the world’s most prominent sporting competitions through digital streaming.



