The online sports betting industry in Côte d’Ivoire has experienced significant growth in recent years, largely due to gaming regulatory changes introduced by Law No. 2020-480 on May 27, 2020.
Côte d’Ivoire Regulatory Framework
The Concession regime grants a state-owned entity (LONACI) exclusive rights to online sports betting, while the Regulatory Authority (ARJH) oversees physical gaming establishments, including casinos.
This evolving regulatory landscape has positioned Côte d’Ivoire as a hotspot for new entrants, offering licensing opportunities in a rapidly expanding market.
Digital Transformation and Market Growth
The country has seen a huge influx of tech-savvy users and widespread mobile money adoption, contributing to the industry’s expansion:
- 11.23 million internet users (as of 2024)
- 43.59 million mobile connections (149.1% of the population)
- 88.1% mobile money penetration (24.7 million subscribers, as of September 2022)
With a population of 31.9 million, nearly 49% live in urban areas, and 7 million actively surf the internet. The GDP per capita stands at $2,900, fueling economic growth and digital transformation.
Sports Betting Trends
Young Ivorians, deeply passionate about football, have embraced sports betting, influenced by the success of Ivorian football stars.
Key industry insights:
- Search interest in betting-related sites has surged by 2,950% (Geopoll).
- Over $215 million is wagered monthly (local sources).
- Online casino games are gaining popularity among young, tech-savvy players.
Côte d’Ivoire Market Potential and Challenges
The gambling sector is now in its mature stage, with 488.22 billion CFA in turnover reported in 2023 (LONACI). Despite its profitability, the market remains largely untapped, with only six officially licensed betting companies.
However, challenges persist, particularly offshore betting sites targeting local players. In response, regulators have introduced:
- A single platform (CMS) to connect brands.
- Increased awareness campaigns to combat illegal betting activities.
Côte d’Ivoire’s online sports betting industry is thriving, driven by digital transformation, youth engagement, and regulatory advancements. While challenges remain, the market presents significant opportunities for operators looking to expand in West Africa.
