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The commercial partnership will systematically deploy a selected range of Playson high-performing online casino Games into the Nigerian market through the group’s leading sports betting and digital gaming brand, BetKing. Under the terms of the deal, Playson will make its product catalog available to BetKing’s established customer network by routing the games through EveryMatrix’s high-capacity […]
pawaTech Services Limited has announced that it will cease operations at its Rwanda Central Services Hub effective 20 May 2026, marking a significant step in the company’s evolution toward a more decentralized, technology-driven operating model across Africa. This decision forms part of a broader technological transition in how the company delivers services across Africa. “Over […]
Team players who register victories in eligible matches in the Cameroon FECAFOOT Women’s League, dubbed the Guinness Super League, will soon each receive direct financial rewards of 25,000 FCFA ($132,000) into their mobile-money accounts. The move follows a “Locker Room Bonus” convention signed between the Cameroon Football Federation (FECAFOOT) and betting company betPawa in Yaounde. […]
The Malawi Gaming and Lotteries Authority (MAGLA), established under section 3 of the Gaming and Lotteries Act (No. 34 of 2022), hereby invites qualified local and foreign applicants to submit applications for consideration for the grant of a Sports Betting License in Malawi. This invitation is issued pursuant to section 27 of the Gaming and […]
It was in Douala, on June 1, 2026, that the French betting group Betclic officially made its entry into Cameroon. The ceremony was led by Yannick Tientcheu, Brand Manager for Africa. The operator arrives in a market with 14 active bookmakers, at a time when regulations are tightening. Cameroon is Betclic’s new base. The Bordeaux-based […]
Bola Group, the operator behind the Bolabet brand across Zambia, Zimbabwe, and Malawi, has announced the launch of Chatbet, a pioneering WhatsApp-native sports betting product that the company says is the first of its kind in Africa. Developed in partnership with ChatLayer Media Technologies, the platform aims to redefine how sports fans interact with betting […]
BOYLE Sports, an international sports betting and gaming company, has joined the International Betting Integrity Association (IBIA). The move reinforces BOYLE Sports’ commitment to upholding the highest standards of betting integrity and to helping protect regulated sports betting markets. Founded in Ireland in 1982, BOYLE Sports operates an extensive retail and online betting business. It […]
Leading sports betting brand betPawa has reaffirmed its long-term commitment to Ghanaian football by providing over US$300,000 in financial support to the Ghana Football Association (GFA) ahead of this year’s FIFA World Cup and Women’s AFCON. The latest support package builds on years of collaboration between betPawa and the GFA, a partnership that has grown […]
African sports betting operators no longer merely market product. They engineer behavior. What began as simple football promotions and sign-up bonuses has evolved into one of the most aggressive digital acquisition systems on the continent. Behind the colorful adverts, celebrity endorsements and ‘’cashout available’’ notifications, lie a cold calculated machine called performance marketing. This machine […]
The rising prevalence of street gambling across The Gambia has sparked concern among members of the National Assembly, with two lawmakers calling for immediate action to address the issue. Hon. Musa Cham, the Member of Parliament for Serekunda, and Hon. Saikou Bah, who represents Basse, have both raised alarms about the negative effects of this […]
